Posts Tagged ‘Sales’

Mediabridge Products Launches New E-Commerce Website

Wednesday, June 23rd, 2010

Mediabridge has been selling computer networking hardware for years via the online giant, Amazon, and recently decided to launch its own storefront with the help of WWWC.  “Our web designers and software developers were eager to help this growing company create a new online storefront that reflects their advanced technologies and dedication to customer service,” explained Bob Savar, President of WWWC.

Much like the computer giant Apple, Mediabridge wanted a website that reflected the efficiency of new technologies.  WWWC designed a website that incorporated clean lines, sharp shades, and easy navigation tools to reflect Mediabridge’s dedication to product quality and customer care.  This basic website design also symbolizes efficiency and helps customers find the products they need with the fewest page transitions.

In addition to color, WWWC customized the shopping cart software to provide Mediabridge customers with a safe, easy, and secure method of purchasing online.  “We fully customized ProductCart, a software program by Early Impact,” said  Savar, “to help Mediabridge transition their business from Amazon to their own website.”  Since ProductCart is fully compatible with PayPal, Google, UPS, and hundreds of other systems, the software gives Mediabridge customers the same purchasing flexibility they have on Amazon.  And, since the software is compatible with popular accounting and management software, Mediabridge has even greater control over their inventory and sales.

With the flexibility of their own online storefront, Mediabridge can experience unlimited online growth opportunities while still providing the same quality of service to existing customers.

5 Steps to a Successful Social Media Marketing Strategy!

Tuesday, June 22nd, 2010

Whether you’re doing your own social media marketing or using a professional to do it for you, here is a “must read” article, 5 Steps to a Successful Social Media Marketing Strategy. The key word is “strategy,” and the questions are: What is your message? Who is your target audience? What are you trying to accomplish? How will you measure the results (ROI)?

The Power of Blogs & Social Media in B2B Marketing

Sunday, June 20th, 2010

So you have a blog and a social media presence (Twitter, Facebook, and/or LinkedIn). What metrics are you using to measure the success of your efforts? According to in a Benchmark Study (which is cited in an article entitled The Power of Blogs & Social Media) the most popular metrics used to measure B2B Social Media Success are:

- Website Traffic – 68%B
- Brand Awareness – 61%
- Engagement with Prospects – 60%
- Engagement with Customers – 52%
- Brand Reputation – 47%
- Prospect Lead Quality – 40%
- Revenue – 38%
- Prospect Lead Volume – 37%
- Useful Product Feedback – 26%

In order to determine the ROI you’re getting out of your blog and social media efforts you will have to decide which metrics are most important to you and determine a clear way to measure the success or failure of your efforts.

50 Power Twitter Tips

Friday, June 18th, 2010

Here is useful article…self-explanatory: 50 Power Twitter Tips. My favorites are:

  • Don’t read EVERY tweet. It’s perfectly okay. You have permission.
  • Follow anyone who follows you (and unfollow spammers/jerks).
  • Promote other people 12x to every 1 self-promotional tweet.
  • Build lists to watch people who matter to you more closely.
  • Retweet the good stuff from others. Sharing is caring.
  • Set an egg timer. Twitter is addictive.

WWWC Creates Bold New Look for Method, LLC

Thursday, June 17th, 2010

Method LLC is an established company dedicated to helping businesses succeed by matching companies with appropriate telecommunication and technology to maximize efficiency and cut costs.  WWWC recently helped Method rebrand their company by designing a new logo, recreating the company website, and developing marketing materials for use both on and off the web.

Since Method LLC focuses on the efficient use of communication and technology, WWWC redesigned the logo and brand using timeless designs with bold simplistic style.  The new blue logo emphasizes efficiency and focus, giving consumers an immediate sense of the company’s strength and dedication.  “Our web design team incorporated the same sense of focus and efficiency into the design of the website, using blues and grays to balance color and shape in order to create a website that successfully reflects the focus and drive of this trusted company,” explained Bob Savar, President of WWWC.

“To complete Method’s re-branding,” continued Savar, “we took the new logo and designed bold new marketing materials with redesigned business cards, letterheads, and digital graphics and templates especially designed for print materials. Essentially we’ve created a package that gives Method the tools they need to engage both new and existing clients well into the future.”